Subliminal self-help tapes are widely available, and they are purported to help you achieve your goals, to overcome hardships, and more. But the moot point is whether subliminal self-help tapes are any good? If you happen to be wondering about the effectiveness of these tapes, then you need to read on.
Subliminal Self Help And Marketing
The first thing that you need to understand is that subliminal messages are not some hidden commands, and they do not deal with conscious thought. It is messages that are well below the threshold for conscious thought. The result is that several marketing companies have taken to using subliminal messages in their ads as a way to influence consumers. Recent consumer studies have shown the impact of these subliminal messages. The interesting fact is that most of the audience reacts to these subliminal messages without even realizing it. As a marketing tool, it is quite effective in influencing consumers.
The Self Help Tapes
Given the full impact of subliminal ads, it did not take long for therapists to try and use them for therapeutic purposes as well. Subliminal ads were so effective that they got banned for a while. Naturally, the subliminal self-help tapes, seem to be equally effective. But this is not to mean that subliminal self-help tapes are a ‘one size fits all” cure. Instead, these tapes got are loaded with messages that serve a placebo effect.
Subliminal Self Help And The Placebo Effect
Today, you can find these self-help tapes covering various subjects from insomnia to personality development. To state that they have a readymade audience, would be an understatement. Naturally, everyone wants to improve themselves for the better, and these self-help tapes claim to do just that. These self-help tapes do not come with any magic cure. But rather, the subliminal messages serve as a placebo.
While the subliminal self-help tapes cover several areas and topics, they do not cause any side effects. Contrary to what some may claim, these tapes are just that. Tapes filled with subliminal messaging targeting a particular demographic. At most, these tapes can give you a headache, but they should not have any side effects on your body.
As you can see, subliminal self-help tapes tend to have a psychological effect on the listener. In short, the user believes in the message, and therefore would take an all-out effort to accomplish the same. Marketing agencies use subliminal messages to target key demographics by various through visual ads. You should be able to spot a few subliminal messages online. Subliminal ads will grow exponentially, given the impact they have on influencing consumers. But it seems other niches too, have started to opt for it, including self-help, covering almost any subject.